Association creates new standards for mystery shopping industry
Association creates new standards for mystery shopping industry Written by Jen Chamberlain Source: http://www.quirks.com/articles/a1999/19990104.aspx?searchID=622320894&sort=5&pg=1 Though mystery shopping has been used for over 40 years, only recently did the industry band together to form a trade association. Established in October 1998, the Mystery Shopping Providers Association (MSPA) already boasts a membership of more than 85 mystery shopping